How we collect, use, and protect your information
Table of Contents
1. Overview
BlueKey Realty Group (“BlueKey,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect through our website and in the course of providing property management, leasing, and tenant screening services, how we use and share that information, and the choices available to you.
By using our website, submitting a rental application, or engaging our services as a property owner or tenant, you acknowledge the practices described in this Privacy Policy.
2. Information We Collect
We may collect the following categories of information:
- Contact Information: name, mailing address, email address, and phone number provided through contact forms, rental analysis requests, or maintenance requests.
- Property Information: property address, ownership details, and property condition information provided by owners.
- Rental Application Information: employment and income information, rental history, references, government-issued identification, and consent for background and credit checks provided by prospective tenants.
- Financial Information: bank account or payment details submitted for rent payment or owner disbursement processing (processed through secure third-party payment providers; we do not store full payment card or bank account numbers on our own servers).
- Communications: records of correspondence, maintenance requests, and support inquiries.
- Website Usage Data: IP address, browser type, device information, and pages visited, collected automatically through cookies and similar technologies.
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, and improve our property management and leasing services;
- Evaluate rental applications and conduct tenant screening;
- Process rent payments and owner disbursements;
- Coordinate maintenance requests with vendors and contractors;
- Communicate with you about your property, tenancy, or inquiry;
- Comply with applicable federal, Florida state, and local laws; and
- Maintain the security and proper functioning of our website.
4. Tenant Screening & Background Checks
When you submit a rental application, you authorize BlueKey Realty Group to obtain a consumer report and/or background check on your behalf from a third-party screening provider, which may include credit history, criminal history, eviction history, and rental history. These reports are used solely to evaluate rental applications in accordance with the federal Fair Credit Reporting Act (FCRA) and applicable Florida law. You have the right to request a copy of any consumer report used in connection with your application and to dispute inaccurate information directly with the reporting agency.
5. How We Share Information
We do not sell your personal information. We may share information with:
- Property Owners: tenant application, screening, and tenancy information relevant to a property they own.
- Screening & Credit Agencies: to process rental applications.
- Vendors & Contractors: limited information necessary to schedule and complete maintenance work.
- Payment Processors: to process rent payments and owner disbursements.
- Legal & Government Authorities: when required by law, court order, or to protect our legal rights.
- Service Providers: vendors who support our website, email, and business operations under confidentiality obligations.
6. Cookies & Tracking Technologies
Our website may use cookies and similar tracking technologies to improve site functionality, analyze traffic, and understand visitor preferences. You can control or disable cookies through your browser settings; disabling cookies may limit certain website features.
7. Data Security
We use commercially reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
8. Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including to satisfy legal, accounting, and reporting requirements applicable to property management and landlord-tenant relationships in Florida.
9. Your Rights & Choices
Depending on your state of residence, you may have the right to request access to, correction of, or deletion of your personal information, and to opt out of certain marketing communications. To exercise these rights, contact us using the information below. We will respond to verified requests in accordance with applicable law.
10. Children’s Privacy
Our website and services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.
11. Third-Party Links
Our website may contain links to third-party sites, including listing syndication partners and payment processors. We are not responsible for the privacy practices of third-party websites, and we encourage you to review their privacy policies directly.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised “Last Updated” date. Your continued use of our website or services after changes are posted constitutes acceptance of the updated policy.
13. Contact Us
If you have questions about this Privacy Policy or how your information is handled, please contact us:
BlueKey Realty Group
16931 SW 43 Ct Rd, Ocala, FL 34473
Phone: (352) 987-0149
Email: info@bluekeyrealtygroupllc.com
This Privacy Policy is provided as a general template for BlueKey Realty Group’s website and is not a substitute for legal advice. We recommend having this policy reviewed by a licensed attorney to confirm compliance with all applicable federal, Florida, and local laws before publishing it live.